From day one, building a brand rooted in sustainability has been at the heart of everything we do - from the products we design to the packaging they arrive in.

We set out to create something we could be proud of, and that our customers could feel good supporting - a thoughtful alternative in a world of fast fashion and mass plastic waste.

All of our pieces are made from high-quality faux leathers and fabrics - 100% cruelty-free and completely animal-friendly.

We’re committed to conscious creation, producing in very small runs of just 50 pieces per colour per style. This not only ensures attention to detail and quality but also helps us avoid overproduction and unnecessary waste.

We’ve also introduced a limited edition collection crafted from deadstock and vintage fabrics that were otherwise destined for landfill. By giving these materials a second life, we're creating unique, mostly one-of-a-kind pieces that we're incredibly proud of.

As we grow, we’re committed to expanding our use of more recycled fabrics and materials across our entire range.

Packaging was something we put a lot of thought into - it was important to us that we didn’t add to the problem of plastic waste.

That’s why all orders are shipped in recyclable cardboard boxes or 100% biodegradable satchels, made from sustainably sourced plants and non-toxic, compostable resin.

We also avoid plastic in all of our product packaging. Instead, we use only recyclable materials, including paper stickers, tissue paper, cardboard thank-you cards, and swing tags.

All orders are shipped through carbon neutral deliveries.

This means that for every order that we send, we purchase carbon neutral credits which helps reduce emissions, supports carbon-offset projects and more.

We also only ship our bulk produce deliveries by sea shipment, although this means they take a little longer to be delivered to us - it is a lot kinder to the planet than sending by air (express).

We work closely with a small number of trusted manufacturing partners in China who share our values around quality, transparency, and ethical production.

Each of our suppliers is Sedex audited, meaning they’ve undergone a SMETA (Sedex Members Ethical Trade Audit) – a globally recognized framework that assesses labour standards, health and safety, environmental performance, and business ethics.

They are also GRS (Global Recycled Standard) certified, ensuring that the recycled materials used in our products meet strict environmental and social criteria throughout the entire supply chain. This includes responsible sourcing, chemical restrictions, and verified recycled content.



We’re proud of the steps we’ve taken so far to create positive change, and we're always exploring new ways to be even more sustainable and gentle on the planet. As we grow, we’ll continue to evolve and update this page with any new practices we adopt.